Insights

If you’re on the hunt for an eco-friendly laundry detergent, you might feel overwhelmed by the variety of choices available on the market. The sad reality is that many  brands which tout themselves to be “natural”, “organic” and  “non-toxic” don’t always live up to their claims. This is called greenwashing - where companies mislead consumers about the environmental benefits of a product. This puts the onus on the consumer to see past the marketing tactics and splashy packaging to determine the “greenness” of product. So, how can you tell whether a laundry detergent is truly eco-friendly? Here are a few tips that can help you make the best choice.   Ingredients Most laundry detergents contain toxic chemicals such as phosphates, surfactants, formaldehyde, and bleach which lead to negative effects on human health and environment. These chemicals remain in your clothes fabric after a wash and drain into waterways, contaminating water sources and endangering aquatic...

Laundry is a never-ending household chore that we all have to deal with. While we can’t avoid it, there are some things we can do to make it easier.

It’s estimated that washing machines use around 19 billion cubic meters of water annually and emit an average of 240kg of greenhouse gas emissions a year. What’s more, most detergents are toxic to marine life...

Wool dryer balls are exactly what the name implies — balls of wool that reduces the drying time of your clothes and soften the fabric at the same time. We'll make a list of all the benefits of using the wool dryer balls below...

You’ve been making healthier and greener choices to reduce your impact on the planet, but there might be one silent culprit still lurking in your home - your laundry detergent. That’s right! Your favorite store-bought laundry cleaner contains harsh chemicals such as...

Have you every thought of all the plastic jugs and bottles you're using during a whole year? It's probably quite a lot, even if you're thinking frequently of how to reduce your own plastic consumption. Plastics are litterally everywhere today, and most of the plastic production are produced to fill up everyday products that we use on a day to day basis...